The Value Chain was first popularized by Michael Porter in his book Competitive Advantage (1985). The value chain refers to a network of activities, connected by linkages that are performed by an organization to design, produce, market, deliver and support its products and services. The value chain is essentially a framework for identifying the discrete but interconnected activities that make up a business and how those activities affect both the cost and the value delivered to buyers (Carr 2001). The value chains of organizations within an industry differ as a result of their particular strategy, their history and success at implementation (Porter 1985).
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